Post by account_disabled on Dec 27, 2023 6:05:46 GMT
Can you reach completely new recipients and be sure that the presented offer will be perfectly suited to them? A Google Discovery campaign provides just such a solution. Thanks to the use of artificial intelligence, advertising reaches new audiences who will most likely bring a certain increase in conversions. You will learn about what a Google Discovery ad is and how to create it in this article. DO YOU WANT TO BOOST YOUR WEBSITE? Take advantage of individual expert advice Do you want to increase your company's results? Take advantage of the support of our experts and discover the full capabilities of your website. Learn free tips from Visible Range: Positioning Google Ads campaigns UX optimization MAKE AN APPOINTMENT FOR A FREE AUDIT visible 54 What are Google Discovery Ads? Discovery advertising is one of the types of advertising offered by Google. This type of advertising is unique in that it allows you to use the capabilities of artificial intelligence to reach your audience more effectively. The purpose of their use is to solve the user's selected problem or answer his question before he decides to enter it into the search engine. Google Discovery ads, thanks to artificial intelligence, are tailored directly to the user's search intention. How does Google .
Discovery advertising work? These are ads that are displayed to users WhatsApp Number List based on the topics they are interested in. Therefore, if a web user sends Google robots signals of interest in a selected topic, e.g. by viewing specific websites or watching selected videos on YouTube, Google will display ads selected for that purpose. It's worth knowing that Discovery campaigns also use automatic exclusions, which allow ads to appear next to content relevant to advertisers. What does a Google Discovery ad look like? Discovery ads are more visual than standard Google ads to better catch users' eyes. In addition to the traditional advertising elements (meta title, meta description and slug), the content is distinguished by a high-quality image. An example of a Google Discovery ad displayed on the Google network. Example of a Google Discovery ad displayed on the YouTube homepage. Where do Google Discovery ads appear? Google Discovery ads can appear in multiple places.
increasing your ability to effectively reach your audience. Places where you can place a Discovery ad include the Google home page, websites, social networking sites, YouTube home page, YouTube channel, etc. How much do Google Discovery ads cost? The cost of a Discovery campaign is based on cost per view (CPV). In the case of a traditional discovery ad, a single impression means that someone decided to interact with the ad - for example, clicking on an article. In the case of a video discovery ad, an impression means that the user watches at least 30 seconds of the ad.Are Google Discovery Ads a good choice? If you are at the stage of selecting a campaign to promote your company, it is worth getting acquainted with the characteristics of individual Google ads. Google Discovery ads are a good solution for people who want to test a new product, increase brand awareness or implement retargeting. The Discovery campaign is one of the most interesting solutions for promoting your activities online, and its choice is supported by a number of strong advantages.
Discovery advertising work? These are ads that are displayed to users WhatsApp Number List based on the topics they are interested in. Therefore, if a web user sends Google robots signals of interest in a selected topic, e.g. by viewing specific websites or watching selected videos on YouTube, Google will display ads selected for that purpose. It's worth knowing that Discovery campaigns also use automatic exclusions, which allow ads to appear next to content relevant to advertisers. What does a Google Discovery ad look like? Discovery ads are more visual than standard Google ads to better catch users' eyes. In addition to the traditional advertising elements (meta title, meta description and slug), the content is distinguished by a high-quality image. An example of a Google Discovery ad displayed on the Google network. Example of a Google Discovery ad displayed on the YouTube homepage. Where do Google Discovery ads appear? Google Discovery ads can appear in multiple places.
increasing your ability to effectively reach your audience. Places where you can place a Discovery ad include the Google home page, websites, social networking sites, YouTube home page, YouTube channel, etc. How much do Google Discovery ads cost? The cost of a Discovery campaign is based on cost per view (CPV). In the case of a traditional discovery ad, a single impression means that someone decided to interact with the ad - for example, clicking on an article. In the case of a video discovery ad, an impression means that the user watches at least 30 seconds of the ad.Are Google Discovery Ads a good choice? If you are at the stage of selecting a campaign to promote your company, it is worth getting acquainted with the characteristics of individual Google ads. Google Discovery ads are a good solution for people who want to test a new product, increase brand awareness or implement retargeting. The Discovery campaign is one of the most interesting solutions for promoting your activities online, and its choice is supported by a number of strong advantages.